16 Ways Color Affects Your Branding and Marketing

Jul 15

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

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6 Books That Every Business Owner Should Read

May 24

As business owners, it's crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it's als...

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How to Manage the Workload of a Leader

Apr 3

We all have a superstar in the office. They're the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym every d...

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How to Make Rush Orders Less Stressful

Jan 19

Whether you just found out you need products for an event soon, or someone forgot to place an order, sometimes rush orders just happen. And that's okay! Getting your order in last minute doesn't me...

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Your Product Decorating Questions Answered

Jul 3, 2025

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether t...

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Why You Need Promotional Products

Jun 19, 2025

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old - promotional products. Studies show promotional products were ranked as the highest advertisi...

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Decoration Methods, Simplified: Part II

Nov 16, 2024

In our recent post Decoration Methods, Simplified: Part I, we introduced you to several different types of decoration methods for promotional products. Because there are SO many options, now we're ...

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Product Safety: What You Need to Know

Nov 2, 2024

No matter what they're purchasing, no one wants their products to be unsafe - it's a no-brainer! In the United States, there are several different product safety regulations that promotional produc...

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Generation Z vs. Millennials: What’s the Difference?

May 13, 2024

We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, "killing" chain restaurants, and being social media obsessed. But what actually defines a millenn...

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Imprint Everything: A Guide to Printing Methods

Apr 14, 2024

Once you've found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decorati...

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Your Guide to Promotional Shirts

Dec 4, 2023

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...

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How to Choose Uniforms the Whole Team Will Love

Aug 29, 2023

If you've been in the workforce for a couple of years, you've probably had to wear a company uniform at one point or another! Across all industries, trades, and professions, uniforms are common - t...

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Giving Back: The Importance of Corporate Social Responsibility

Aug 22, 2023

Whether you're putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a better ...

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7 Ways to Instantly Make Your Website More User-Friendly

Aug 14, 2023

With more and more people preferring to conduct business exclusively online, a user-friendly website isn't just desirable, it's required if you want to be successful. These seven tips will help you...

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Sustainability & Environmental Responsibility: Why it Matters

May 3, 2023

As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...

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6 Benefits of Customer Loyalty Programs

Apr 19, 2023

Everybody loves getting new business - it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into generating...

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4 Ways to Improve Communication

Apr 12, 2023

Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you're at the movie...

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Corporate Social Responsibility and the Beauty of Giving Back

Feb 27, 2023

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn't it? But it doesn't h...

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How to Protect Your Business From Hackers

Jan 9, 2023

Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluab...

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5 Fail-Proof Ideas for Your Business Instagram

Dec 25, 2022

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it - Instagram. This photo and video sharing social platform have re...

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6 Helpful Tips to Address Unhappy Customers

Dec 17, 2022

It's the moment you dread. The phone call you don't want to pick up. The review you're scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming and humiliatin...

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How to Work Smarter, Not Harder

Nov 9, 2022

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're sti...

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Graphic Design Terms Everyone Should Know

Mar 24, 2022

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save y...

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